Top Ten Commandments of Sales and Sales Messaging

customer engagement, sales, c-level, c-suitetracy deciccoSeptember 14, 2023

Retail Period Podcast Episode #3 @ The Big Show 2019 NRF w/ Savio Thattil, CIO, Sephora Americas

What fun we had in this episode; Savio shares his thoughts on tech at Sephora and how he and the technology team there are enabling a unique and differentiated customer experience.

c-suite, c-level, customer engagement, retail, technologytracy deciccoApril 2, 2019#sephora, #digital, #retail, #retailperiodComment

Why Should Selling be Viewed as a Team Effort

There have been numerous articles written on the subject of sales reps, account executives, or client directors aspiring to be “CEOs” or “Managing Directors” of their client(s) or territory. This is especially true in complex B2B environments, where sales execs must orchestrate many internal resources to bring one ‘story’ to their clients…

c-suite, c-level, customer engagement, salestracy deciccoNovember 1, 2018c-suite engagement, sales leadership, sales executionComment

Why the Human Touch Still Matters in Sales

“The internet and online communication are the window into your world – but real life, in person communication / connection is the door.” – Rasheed Ogunlaru

c-level, salestracy deciccoSeptember 15, 2018#sales, #clevelsalesComment

Why is Business Development Important Strategically?

Your newest and most innovative solution, service, or product is worthless without paying customers…

customer engagement, c-level, salestracy deciccoAugust 8, 2018sales, customer engagementComment

Sales as a Strategic Priority

Growing the top line is crucial to the success and the value of your company and should be viewed as a strategic priority for the executive board…

c-suite, c-level, customer engagement, salestracy deciccoJuly 18, 2018sales execution, sales, technology, customer engagementComment

Konposit on Women In Sales Podcast

Women In Sales podcast host Barb Giamanco and I spoke about calling high, being super-prepared, and adding extreme value for your clients. Check it out!

StartuP!

I am asked about many use cases by clients as relates to helping them drive new business. But a frequent request is helping companies get access to new contacts and decision makers.

sales, technology, customer engagement, c-level, startuptracy deciccoJune 12, 2018Comment

Konposit on iHeartRadio's CEO Money!

Tracy De Cicco, Konposit Principal, on a recent episode of iHeartRadio's CEO Money with Michael Yorba. Tracy and Michael discussed ways to build meaningful relationships with C-Level executives.

technology, sales, customer engagement, c-suite, c-leveltracy deciccoApril 18, 2018ceomoney, sales, sales strategy, customer engagementComment

Value Propositions - What to Consider!

Second in a series pertaining to executive value propositions. In this second piece, we will cover aspects of value propositions to consider.

Part II: Clear Thinking for Superior Results

Value Propositions - What to Avoid!

First in a series pertaining to executive value propositions. In this first piece, we will cover aspects of value propositions to avoid.

Engaging with a C-Level Executive, Part III - Be Prepared, Be Very Prepared!

The big meeting is about to take place. You have done extensive research on the firm and the C-level executive that you will be meeting with. You have also produced a thoughtful, relevant agenda and gone through the process of assembling a – very – small team to take to the meeting. Now it is time to practice for the big day.

Engaging with a C-Level Executive, Part II - Be Prepared, Be Very Prepared!

Now that you’ve done the initial prep for your meeting with the C-Suite, the real work is set to begin. Namely, preparing the agenda and assembling the messages and the team. You can do all the best initial preparations, but if you don’t have the meeting messages and agenda down, as well as the right team assembled, your meeting will not be optimized.

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